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It's your business : 183 essential tips that will transform your small business

It is your business (other title)

Ramberg, J. J. (Jennifer J.) (Author). Everson, Lisa (Added Author). Silverstein, Frank 1956- (Added Author).

Summary: The host of MSNBC's "Your Business" offers tips and practical advice for small business owners and entrepreneurs on a wide range of topics including finance, human resources, public relations, and sales that will help them succeed.

Record details

ISBN: 9781455509003
ISBN: 1455509000
Physical Description: print
xiii, 283 pages ; 22 cm
Edition: 1st ed.
Publisher: New York : Business Plus, [2012]
Copyright: ©2012

Content descriptions

General Note:

Includes index.

Formatted Contents Note:

Finding your funding : attracting investors, getting loans, and tapping other sources of capital -- Getting it off the ground : launching a new company, product, or service -- Being the leader : understanding your business and yourself -- Creating your team : hiring, firing, evaluating, and other HR issues -- Managing people : how to get the best from your employees -- Closing the sale : selling your goods or services -- Cultivating customers : getting and keeping your customers -- Getting your message out there : marketing your company and courting the press -- Building relationships : networking and communication -- Controlling costs : how to keep expenses in check -- Running the office : keeping things running smoothly.