| Formatted Contents Note: |
1. Wobbling in a Wired World 1 -- Communication, Not Just Information 2 -- Clueless and Going in Circles 2 -- Platitudes Without a Platform 3 -- Platforms Without Platitudes 3 -- Right Audience, Wrong Talk 3 -- Right Message, Wrong Medium 3 -- Expectations in the E-Era 3 -- Platform Pluses and Minuses 4 -- How This Book Can Help 4 -- Six Steps to Success 5 -- 2. Rapport with Your Audience--The "Like" Link 7 -- 3. Platform Presence--Your Dynamic Delivery 13 -- Nervousness 14 -- Posture and Gestures That Highlight 22 -- Vocal Variety: Pace, Pitch, Pausing, Punch, Pattern, and Passion 30 -- Movement and Energy Translated to Purpose 33 -- Poise, Pomp, and Circumstance 34 -- 4. Creating Your Content, Organizing Your Information, Polishing Your Points 43 -- Your Purpose 44 -- Your Audience Analysis 47 -- Your Topic Research 51 -- Your Structure: Moving Beyond First, Second, Third ... 54 -- Openings That Entice 60 -- Summaries That Sizzle 68 -- Finishing Touches 70 -- Edit 80 -- 5. Practicing Your Presentation 83 -- Reading from a Script 85 -- Speaking from Notes or an Outline 87 -- Memorizing Your Speech 89 -- Learning--But Not Memorizing or Reading--Your Material 91 -- 6. Presenting Technical Information to Nontechnical Audiences 93 -- 7. Persuasion--Everybody's in Sales 97 -- 8. Giving a Good Story a Fighting Chance 105 -- 9. Visuals That Support, Not Sabotage 115 -- General Guidelines 117 -- Design Guidelines for Multimedia 124 -- Multimedia Slides 131 -- Transparencies 134 -- Flipcharts or Whiteboards 136 -- Video 139 -- Handouts, Brochures, Data Sheets, and Other Leave-Behinds 140 -- Objects for Demonstration 142 -- 10. Q&A with Authority: Thinking on Your Feet Under Heat 145 -- Circling the Target: General Guidelines 146 -- Tackling the Ten Tough Types 155 -- 11. Interactivity as Part of Your Style: Stir, Simmer, Sizzle, Snap, and Stifle 167 -- Interactivity to Suit Your Style 168 -- Sustaining the Momentum and Staying on Track 172 -- 12. Site Preparation: The Right Room with the Right Toys 179 -- 13. Panache Despite Problems 187 -- Dying on the Platform--When a Story or Humor Flops 187 -- Forgetting/Becoming Flustered 188 -- Equipment Failures 190 -- Stumbling, Tripping 191 -- Distractions 192 -- Side Conversations 194 -- Latecomers 196 -- Hecklers in the Cheap Seats 197 -- 14. Emceeing--Tying It All Together 199 -- Understanding Your Role and Identifying Your Tasks 199 -- Introducing Others 202 -- Introducing Yourself 204 -- 15. Audio- and Video-Conferencing--When You're "Live but Not in Person" 205 -- Before You Go Live 206 -- After You Go Live 210 -- 16. Evaluating Results--Turning Success or Failure into Fire in the Belly 215 -- Epilogue: So You're Up Now 219. |
