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Influence : the psychology of persuasion / Robert B. Cialdini.

Psychology of persuasion (portion title)

Summary:

In this book, the author, a psychology professor and researcher explains the psychology of why people say yes, and how to apply these understandings. He introduces the six psychological principles that drive the human impulse to comply to the pressures of others, how to use them to become a skilled persuader, and also reveals how to defend oneself against manipulation.

Record details

  • ISBN: 006124189X
  • ISBN: 9780061241895
  • Physical Description: xiv, 320 pages : illustrations, portraits ; 21 cm
  • Edition: revised edition ; 1st Collins business essentials ed.
  • Publisher: New York : Collins Business, 2007.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references (pages 293-309) and index.
Formatted Contents Note:
Weapons of influence -- Reciprocation: the old give and take, and take -- Commitment and consistency: hobgoblins of the mind -- Social proof: truths are us -- Liking: the friendly thief -- Authority: directed deference -- Scarcity: the rule of the few -- Instant influence: primitive consent for an automatic age.
Subject:
Influence (Psychology)
Persuasion (Psychology)
Compliance.

Available copies

  • 0 of 1 copy available at NC Cardinal. (Show)
  • 0 of 0 copies available at McDowell County Public Library.

Holds

  • 1 current hold with 1 total copy.
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Accessibility Features

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020 . ‡a006124189X ‡q(paperback)
020 . ‡a9780061241895 ‡q(paperback)
035 . ‡a(OCoLC)77527024
040 . ‡aE9L ‡beng ‡erda ‡cE9L ‡dBAKER ‡dYDXCP ‡dOSU ‡dHNW ‡dBTCTA ‡dCUY ‡dUBA ‡dILI ‡dVET ‡dU5D ‡dDEBBG ‡dNSB ‡dOCLCF ‡dOCLCQ ‡dBEDGE
042 . ‡apcc
050 4. ‡aBF774 ‡b.C533 2007
08204. ‡a153.852 ‡bC565i, 2007 ‡222
1001 . ‡aCialdini, Robert B. ‡0(CARDINAL)733085
24510. ‡aInfluence : ‡bthe psychology of persuasion / ‡cRobert B. Cialdini.
24630. ‡aPsychology of persuasion
250 . ‡arevised edition ; 1st Collins business essentials ed.
264 1. ‡aNew York : ‡bCollins Business, ‡c2007.
300 . ‡axiv, 320 pages : ‡billustrations, portraits ; ‡c21 cm
336 . ‡atext ‡btxt ‡2rdacontent
337 . ‡aunmediated ‡bn ‡2rdamedia
338 . ‡avolume ‡bnc ‡2rdacarrier
504 . ‡aIncludes bibliographical references (pages 293-309) and index.
5050 . ‡aWeapons of influence -- Reciprocation: the old give and take, and take -- Commitment and consistency: hobgoblins of the mind -- Social proof: truths are us -- Liking: the friendly thief -- Authority: directed deference -- Scarcity: the rule of the few -- Instant influence: primitive consent for an automatic age.
520 . ‡aIn this book, the author, a psychology professor and researcher explains the psychology of why people say yes, and how to apply these understandings. He introduces the six psychological principles that drive the human impulse to comply to the pressures of others, how to use them to become a skilled persuader, and also reveals how to defend oneself against manipulation.
650 0. ‡aInfluence (Psychology) ‡0(CARDINAL)242425
650 0. ‡aPersuasion (Psychology) ‡0(CARDINAL)249091
650 0. ‡aCompliance. ‡0(CARDINAL)341292
902 . ‡aMARCIVE 201809
902 . ‡aMARCIVE 201909
902 . ‡aMARCIVE 201912
902 . ‡aMARCIVE 202303
901 . ‡a2573404 ‡bOCoLC ‡c2573404 ‡tbiblio